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January 30th, 2008

Manager-Speak

Manager speak and marketing speak are one in the same. I think many of these ‘buzzwords’ first emerged in marketing departments, then gradually made their way through to everyone else. Wherever their origin, buzzwords and catch-phrases are the bane of my existence.

Do you cringe when you hear such buzzwords, especially coming out of those who have no clue what they mean? I hope I’m not the only one. What corporateĀ  phrases and buzzwords drive you nuts? Sound off and let me know…

-Krishna

3 Responses to “Manager-Speak”

  1. Crishna Says:

    Synergy and Facilitator

    Urgh!

  2. krishna Says:

    Urgh is right - I hate the word synergy too. That word comes from an 80’s cartoon called Jem and the Holograms - now it’s part of everyday corporate speak. Mission Statement and Vision Statement are also up there on my “Annoying Buzzwords” List.

  3. Andrew from Vancouver Says:

    I have a hate on for whatever is currently being abused. The bruises from the old catch phrases fade.

    I hate leveraging synergies.

    I hate driving forward a metaphor that lifts all boats.

    I hate paradigm shifts and avoid them like a plague of viral memes.

    See? Easy.

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